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Key Responsibilities
Manage media and PR engagement for WHV and our programs and services:
•Create and implement a media strategy for WHV that align with our overarching Marketing goals resources, and leverages existing assets and opportunities
•Writeand media releases, op-eds and key messages
•Pitch stories and anglesto media contacts
•Build  and  manage  a  strong  media  contacts  list  and  develop  and  maintain  positive  and  active relationships with relevant journalists and editors
 
Produce media and comms campaigns, with engaging, accurate and brand-aligned creative content
•Working   collaboratively   with   colleagues,   produce integrated   communications and media campaigns that align with our health promotion and brand-building priorities
•Developquality social media content(using Canva and other tools) that builds the  WHV brand, reflects purpose, brand pillars and priority areas, and amplifies the voices of women and all those we work with
•Produce comms reports and other media assets to promote WHV initiatives
•Write engaging social post copy and including image descriptions•Support the ongoing delivery of WHV’s social media strategy, working with other team members to increase social media reach and engagement
Operational  comms  coordination  and  support  across  our  website/s  and  digital  platforms/social media:
• Consistent, accurate applied all digital platforms including websites and social media
•Coordinatewebpage  updates(directly our  website  backend, or coordinate with  our  web developers)
•Work with external agencies to execute digital advertising activities as required
•Monitor  and  compile  website analytics and contribute to the Brand & Marketing team’s digital reporting
•Contribute  to  working  groups  and/or  initiatives  to  improve  and  upgrade  WHV  digital  platforms and CRM systems
•Coordinate  and  maintain  CRM  platforms  to  support the engagement  and  management  of  key stakeholders and audiences
Comms coordination and production of publications, events, and other projects
•Support the effective planning and staging of in-person and online events, including participating in working groups, managing timelines,  coordinating bookings, guest lists and communications, and planning and developing marketing and promotion materials.
•Write   and   produce   the   Annual   Report:   develop a content   plan,   manage the timeline,   collate contributions from staff, edit, source imagery, manage external designer, coordinate printing
•Engage  and  communicate  with  internal  stakeholders  to  ensure  the consistent  and  successful delivery of the WHV Brand
Selection criteria
Experience, skills, and knowledge
1. At least three years’ experience in a comparable role, including delivering impactful media/PR results;
2. Highly  creative and  ideas-driven, with  experience  in  devising media and communications campaigns and other activities that engage, inform, educate and motivate;3
.Excellent written communication skills with a demonstrated ability to create clear compelling content and edit documentation with a high level of accuracy and attention to detail;
4.  Collaborative and people-focused–a team player. Strong interpersonal communication and engagement  skills  with  internal  and  external  stakeholders, with  the ability  to  work  across teams