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Duties and Responsibilities

The International Trade Centre (ITC) is a joint agency of the United Nations (UN) and World Trade Organization (WTO) based in Geneva, Switzerland. ITC’s mission is to enable small business export success in developing and transition-economy countries, by providing, with partners, sustainable and inclusive development solutions to the private sector, trade support institutions (TSIs) and policymakers.  

Description of Duties/Responsibilities  

The objective of the assignment is to create a series of 6 engaging, animated, visually compelling short videos that:  
• Convey the business case for gender-responsive practices in agriculture. 
• Illustrate real-world challenges, solutions, and success stories from East Africa. 
• Reflect authentic East African cultures, people, landscapes, and agricultural practices. 
• Support training, outreach, and awareness efforts under the MARKUP II programme.  

The selected illustrator/animator will be expected to:  
• Design, animate and produce 6 short videos (1–2 minutes each) based on provided scripts, including creating subtitles. • Work closely with ITC’s SheTrades team and gender expert throughout the process. 
• Develop culturally appropriate visual concepts and storyboards that represent East African realities and agricultural settings of the selected value chains • Align visuals and animations with the themes of gender sensitization and inclusive value chain development. 
• Reflect diversity, inclusion, and local authenticity in the portrayal of characters, environments, and activities. 
• Produce final videos optimized for online and offline dissemination (social media, training sessions, project websites) and aligned with ITC, EU and EAC branding 
• Deliver high-quality files and editable project files (e.g., After Effects, Illustrator, or similar formats). 
• Perform a maximum of 3 rounds of extensive review. 

Qualifications/special skills

A Bachelor’s degree in Graphic Design, Animation, Multimedia Arts, Visual Communications, Fine Arts, Film Production, Communications, or a related field. Extensive relevant experience may be accepted in lieu of the university degree. 
• Proven track record in creating animated or illustrated videos for gender sensitization, agricultural development, or inclusive business projects, ideally in East Africa. 
• Prior experience working on visual communication materials for international organizations, NGOs, or donor-funded projects (e.g., EU, UN, World Bank, etc.). 
• Experience producing content related to women's empowerment, gender equality, sustainable supply chains, or SME development.
• Experience coordinating closely with project teams, technical experts, and gender specialists during content creation. 
• Strong illustration and animation skills, with the ability to develop engaging short-format videos (1–2 minutes). 
• Excellent storytelling ability, with a focus on simplifying complex gender and business topics for broad audiences. 
• Ability to create culturally appropriate visuals that resonate with East African audiences, reflecting local people, settings, and value chains (coffee, avocado, horticulture, leather, gum arabic). 
• Proficiency in relevant design and animation software (e.g., Adobe After Effects, Illustrator, Photoshop, Premiere Pro, or equivalent). 
• Ability to deliver high-quality, subtitled videos optimized for digital and offline use (social media, workshops, training). English is required